Mammothbrands

Director of Social, Content & Creators (Harry's)

New York, NY. Posted 9 days ago

The role

You will lead the creation and execution of innovative social, content, and creator strategies for Harry's. You will manage social media channels, creator marketing, and agency relationships to drive brand awareness and engagement.

What you will do

  • Develop and implement comprehensive content strategies integrating social media and creator collaboration
  • Craft and execute creator strategies to expand brand reach
  • Oversee strategy for Instagram, Tiktok, YouTube, and LinkedIn
  • Partner with Creative Director to define voice, guidelines, and visual style
  • Guide the creation of compelling content across all platforms
  • Lead a team developing content ideas and contracting with creators and agencies
  • Manage external relationships with production houses, creative agencies, and talent
  • Lead and mentor the Harry's Social, Content, & Creator team
  • Monitor and analyze content effectiveness and own social reporting
  • Allocate and manage a dedicated budget

Required qualifications

  • 8-10 years making creative, share-worthy content
  • Extensive experience managing high-impact social and creator campaigns
  • Proven track record of commissioning or executive producing highly engaging video content across social channels
  • Experience with strategic oversight of agency partnerships
  • Experience building cross-functional relationships
  • Experience setting strategy
  • Experience driving measurement
  • Experience managing small teams

Nice to have

  • Curious about AI and willing to experiment with it in day-to-day work

Benefits

  • Medical, dental, and vision coverage
  • 401k match
  • Equity in Mammoth Brands
  • Flexible time off and working hours
  • L&D stipend
  • 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
  • 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
  • Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
  • Free products from our family of brands

Before you apply

  • Mammoth Brands will manage and submit necessary legal filings if visa sponsorship is required for work authorization

About the company

Mammoth Brands is a modern CPG company behind brands Harry's, Flamingo, Lume, Mando, and Coterie. It is a growing portfolio of brands and the largest CPG company built in the last 20 years.

Director of Social, Content & Creators (Harry's) at Mammothbrands | JobZoey