Ecommerce - Conversion Rate Optimization Specialist

About the job

SUMMARY At Magnolia, the Conversion Rate Optimization Specialist is responsible for improving the performance of the Magnolia ecommerce site by identifying friction in the customer journey and driving measurable improvements to the path to purchase. This is a hands-on, execution-focused role that works within our current platform capabilities to observe customer behavior, surface opportunity areas, and evaluate the impact of site improvements. This position works from Magnolia Headquarters in Waco, Texas. It reports to the Director of Site Experience and Operations and has no supervisory responsibilities. ESSENTIAL DUTIES AND RESPONSIBILITIES - Conduct ongoing observation and analysis of the…