Lead Manager, Sustainer Giving

The role

The Lead Manager, Sustainer Giving leads the strategy and growth of the recurring giving program. This person will develop the national sustainer strategy and roadmap to acquire, retain, and reactivate sustainers across multiple fundraising channels.

What you will do

• Develops and owns the annual national sustainer giving strategy and program roadmap.
• Establishes audience segmentation frameworks for the sustainer lifecycle.
• Identifies opportunities to grow the active sustainer base through various channels.
• Translates sustainer strategy into channel-specific briefs for direct mail, paid media, email, SMS and telemarketing.
• Serves as the primary sustainer subject matter expert for the organization.
• Builds and maintains relationships with agency partners.
• Advises chapters on sustainer strategy and national program standards.
• Leads ongoing analysis of sustainer program performance.
• Develops the cross-channel testing roadmap.
• Partners with Data and Operations teams for gift processing and reporting.

Required qualifications

• Bachelor’s degree in marketing, communications, business or a related field, or an equivalent combination of education and relevant experience.
• A minimum of five years of experience in direct-response fundraising or marketing.
• At least two years supporting sustainer or recurring giving programs.
• Demonstrated experience working in a cross-functional or matrixed environment.
• Experience managing or collaborating with external agencies or vendors.
• Proficiency in Microsoft Office applications.
• Applicants must be authorized to work for ANY employer in the U.S.

Nice to have

• Canvassing or face-to-face fundraising experience
• Experience with fundraising CRM, payment, or marketing automation platforms such as Salesforce Marketing Cloud, Fundraise Up or Luminate Online
• Prior experience in a nonprofit organization

Benefits

• Medical, Vision, Dental, Wellness
• Competitive compensation with annual incentive potential
• Health Savings Account and Flexible Spending Account Options
• Health Reimbursement Account fully funded by Make-A-Wish America
• Short Term Disability, Long Term Disability and Life Insurance
• Accident, Critical Illness, Hospital Indemnity, Pet Insurance through Figo
• 401(k) Retirement Savings Plan with 5% match after one year of service
• Eligibility for student loan forgiveness through the Public Service Loan Forgiveness Program
• Laptop, 24” monitor, and a docking station/adaptor provided
• Competitive PTO starting at 15 days
• 10 Sick Days
• 11 Paid Holidays

Before you apply

• Applicants must be authorized to work for ANY employer in the U.S.
• We do not sponsor employment visas or other immigration processes

About the company

Make-A-Wish is the world’s largest wish-granting organization. Their vision is to grant the wish of every eligible child.