Design Lead, Consumer

The role

You will be a founding Product Design Lead building and scaling direct-to-consumer healthcare experiences. This is a hands-on player-coach role involving formal line management of a small team of senior practitioners.

What you will do

• Build and scale direct-to-consumer healthcare experiences
• Lead a small team of senior Product Design/UXR practitioners
• Own high-priority product design work
• Partner with Product, Engineering, Growth, Data, Clinical, Legal, Operations, and Support teams
• Design 0 to 1 product development and continuous optimization of live consumer journeys
• Define new journeys and shape concepts
• Prototype and bring new consumer healthcare offerings to market
• Improve funnels, onboarding, eligibility, pricing, payment, prescription, activation, retention, and cross-sell experiences

Required qualifications

• 7+ years of product design experience
• Experience with complex consumer product journeys and 0 to 1 product growth
• Experience formally managing or leading design teams
• Strong hands-on product design craft across UX, prototyping, visual design, mobile apps, and responsive web
• Portfolio showing D2C product design leadership, systems thinking, data-driven decision-making, high-quality execution, and measurable product impact
• Experience designing products where trust, comprehension, eligibility, pricing, access, personal data, or complex decision-making play a central role
• Experience with growth, onboarding, conversion, activation, retention, cross-sell, monetization, or lifecycle journeys
• Strong AI-native workflow

Nice to have

• Experience in healthcare, women’s health, telehealth, digital health, insurance, fintech, marketplaces, consumer subscriptions, or another regulated or trust-sensitive domain
• Experience designing products involving insurance, benefits, prescriptions, clinical eligibility, payments, care navigation, or personal health information
• Experience designing in a competitive direct-to-consumer category where acquisition, conversion, trust, differentiation, and retention all matter

Benefits

• Access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics
• Whole-self care through wellness partnerships
• Hybrid work, in office meals, and work together days
• 16 weeks 100% paid parental leave and new parent stipend for Mavens with 1 year of tenure
• Annual professional development stipend
• Access to a personal career coach
• 401K matching for US-based employees with immediate vesting

About the company

Maven Clinic is the world's largest virtual clinic for women and families. The company provides end-to-end women's and family health programs through its consumer platform and enterprise partnerships.