Mediabrands

Media Experts - Senior Campaign Manager, Paid Social

Toronto, Ontario, Canada. Posted 5 months ago

The role

The Sr. Campaign Manager, Paid Social is responsible for overall account performance, execution, and mentoring junior employees. This person provides expertise and recommendations to drive performance for a portfolio of clients.

What you will do

  • Partner with Account Managers to provide insights for RFPs, decks, proposals and planning recommendations.
  • Develop deliverables and reporting to clients from available technology platforms and services.
  • Manage and oversee campaign set up and execution.
  • Monitor creative calendars and campaign budgeting.
  • Ensure consistency of ad specs and campaign objectives.
  • Direct site tagging strategy and manage cost per acquisition campaigns.
  • Pull reports, prepare insights and recommendations, and communicate them in presentations.
  • Educate agency teams and clients on best practices and campaign objective requirements.
  • Monitor goals and KPIs for a portfolio of clients.
  • Mentor and train Campaign Managers and Associates on tools and processes.

Required qualifications

  • 3-4 years' experience managing paid social and search campaigns.
  • Proficient in executing campaigns in a variety of social platforms (Meta, TikTok, LinkedIn, Reddit, Pinterest, etc ).
  • Proven in-depth knowledge of the digital media industry.
  • Previous experience working within an advertising agency or with a media partner.
  • Full understanding of the roles of various digital channels.
  • Demonstrated ability to effectively apply knowledge and insights gained from research resources.
  • Passion for data, emerging media and technology.
  • Professional learning agility, with a passion for continuous development.
  • Client service oriented.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with a strong attention to detail and accuracy.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

Nice to have

  • Professional or Educational background in Marketing or Advertising
  • Understanding trafficking and website tagging processes

Benefits

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days
  • Four-day long weekends
  • Half-day summer Fridays
  • Meeting-free Friday afternoons year-round
  • Flexible hybrid work model
  • Formal training opportunities, including mental health training and inclusion education
  • Part of a global network of agencies
  • Opportunity to join community-based employee groups

About the company

Omnicom Media Canada builds a culture where people show up for each other, grow together, and win together. The company is dedicated to cultivating a workplace that champions Inclusion, Diversity, and Equity through Action (IDEA).

Media Experts - Senior Campaign Manager, Paid Social at Mediabrands | JobZoey