Director, Paid Social

The role

You will serve as the primary day-to-day client contact for specific business pieces. You will manage accounts, develop and execute innovative social media plans, and lead paid social teams.

What you will do

• Judge and quantify results of media efforts and translate data into a story
• Utilize online performance tracking and measurement tools
• Represent company philosophies and expertise to external parties
• Drive the social process for client teams and ensure integration across channels
• Encourage a test and learn approach to identify new opportunities
• Apply agency POVs and partnership opportunities to client needs
• Assist with new business pitches including research and presentations
• Directly manage Associate Directors and Managers
• Manage, develop, and inspire internal social teams
• Handle conflict resolution, workload distribution, and staffing recommendations

Required qualifications

• Experience in developing paid social, native advertising, or content marketing programs in excess of $1mm annually
• 2+ years experience managing a client
• 2+ years experience managing direct reports and providing feedback and performance reviews
• Strong understanding of cross channel planning
• Proficiency in Facebook, Instagram, X, Snap, LinkedIn and Pinterest
• Mastery of social platform capabilities, research tools, and third-party partnerships
• Extensive experience writing and presenting information to senior client leadership
• Understanding of marketing and communications process
• Understanding of data and privacy regulations
• Strong analytics skills and experience with native measurement tools
• Demonstrated ability to grow junior talent
• Proficiency in MS Office applications

Nice to have

• 7+ years of experience in media, social agency, advertising agency, or similar media environment
• Extensive experience in digital media planning, including 3+ years management experience
• Agency experience
• Knowledge of Asana or other project management platforms

Benefits

• Medical coverage
• Dental coverage
• 401(k) plans
• Flex spending
• Life insurance
• Disability
• Employee discount program
• Employee stock purchase program
• Paid family benefits

About the company

KINESSO is a technology-driven performance marketing agency providing actionable growth for agency partners and clients. The company has more than 6,000 employees operating in more than 60 countries.