Associate Director, Digital Partnerships

The role

The Associate Director, Digital Partnerships develops, executes, and monitors digital media partnership strategy and plans for clients. This role oversees teamwork, resource allocation, and identifies non-traditional partnership opportunities.

What you will do

• Direct communication with clients for marketplace intelligence, negotiation and partnership needs
• Manage partnership deliverables and expectations with clients daily
• Collaborate with Strategy, Analytics and Comms Design teams
• Ensure the Digital Partnerships team has clear strategy, budget and objectives
• Provide partner selection recommendation and justification using data and analytics
• Provide Partnerships support for New Business pitches
• Support and collaborate with all MB SBU’s
• Support MAGNA aggregate negotiations across all Digital media channel

Required qualifications

• Ability to develop and maintain strong professional relationships with senior-level clients, colleagues and vendors
• Ability to develop digital marketing communication plans encompassing digital media strategies
• Ability to drive projects from conception to completion
• Project management experience
• Knowledge of online planning and research tools and resources
• Experience with campaign management/ad serving technology: Double Click DART, and/or Atlas DMT
• Superior analytical abilities and quantitative skills, including math proficiency
• Technical proficiency with media systems and MS Excel, Word, and PowerPoint

Nice to have

• 6+ years relevant experience including 3+ years supervisory experience ideal
• Demonstrated critical thinking and problem-solving abilities
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, eMarketer and others
• Programmatic experience
• Experience working with a DMP

Benefits

• Medical and dental coverage
• 401(k) plans
• Flex spending
• Life insurance
• Disability
• Employee discount program
• Employee stock purchase program
• Paid family benefits
• Discretionary time off days
• Company-wide Appreciation Weeks
• Wellness Days

About the company

Healix is an innovative global healthcare media agency and part of the IPG Mediabrands family. Mediabrands manages over $47 billion in marketing investment globally through its agency networks and specialty business units.