Associate Director, Video Partnerships

The role

The Associate Director, Video Partnerships is a leadership role that manages video media partnerships and strategic direction for clients. This person will negotiate deals, manage the end-to-end delivery of video buys, and lead a team to achieve client KPIs.

What you will do

• Collaborate with Comms Design, Analytics, CAM, and Strategy to ensure alignment with client KPI’s.
• Direct communication with clients for marketplace intelligence, negotiation, and video partnership needs.
• Identify synergistic and targeted opportunities for clients to drive business.
• Manage cross-craft and partnership deliverables and expectations with clients.
• Establish and maintain mid-level partner relationships.
• Ensure video plan output timeliness, accuracy, and excellence.
• Plan, direct, supervise, and coordinate work activities of the team.
• Handle personnel requirements including training and development.
• Develop processes to ensure stewardship, optimization, delivery, and post-analysis.
• Prepare and deliver proposals and support new business pitches.

Required qualifications

• National broadcast media buying experience with technical and negotiating skills.
• Understanding of marketing, advertising, and media data sources.
• Understanding of media concepts, terms, creative, and budget.
• Superior analytical and quantitative skills.
• Knowledge of buying, planning, client presentation, and reporting.
• Ability to work within a team and handle multiple projects under pressure.
• Project management experience to drive projects from conception to completion.
• Proven knowledge of Mediabank and Prisma tools.
• Ability to delegate and oversee direct reports.
• Excellent written and verbal communication and presentation skills.
• Strong time-management and organizational skills.
• PC proficiency and working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.).

Nice to have

• 6+ years relevant experience including 3+ years supervisory experience
• Understanding of research tools
• Proven critical thinking and problem-solving ability
• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition

Benefits

• Medical and dental coverage
• 401(k) plans
• Flex spending
• Life insurance
• Disability
• Employee discount program
• Employee stock purchase program
• Paid family benefits
• Discretionary time off days
• Company-wide Appreciation Weeks
• Wellness Days

About the company

IPG Mediabrands is the media and marketing solutions division of Interpublic Group. It manages over $47 billion in marketing investment globally through various agency networks and specialty business units.