Mineralystherapeutics
Director, Virtual Engagement
US Remote . Posted 18 days ago
The role
The Director, Virtual Engagement will build a new virtual engagement capability to enable the first commercial launch. This leader will lead the virtual engagement team and work with field sales, marketing, and field sales excellence.
What you will do
- Design the virtual engagement model including staffing approach, coverage rules and triggers for vacant territories
- Recommend whether to staff the team through a vendor or with employees and build the business case
- Stand up the team for launch including hiring or vendor selection, onboarding and certification
- Cover vacant territories within a set number of days and hand accounts back when a TM is hired
- Reach priority HCPs in remote and low-access areas through phone, video and approved digital channels
- Agree on account ownership and hand-off rules with NSDs and RSDs for shared accounts
- Coordinate virtual outreach with Marketing omnichannel programs
- Use only approved content and channels with Compliance, Legal and Medical guardrails
- Capture all virtual interactions in CRM
- Report reach, frequency, hand-offs and business results
Required qualifications
- Bachelor's degree
- 8+ years of pharma/biotech experience
- 3+ years leading virtual, inside sales or omnichannel engagement teams
- Experience building or managing a virtual sales team, either in-house or through a vendor partner
- Working knowledge of approved-content rules and compliance requirements for remote HCP engagement
- Experience managing vendors, contracts and budgets
- Excellent interpersonal and communication skills
- Builder mindset: comfort navigating ambiguity, creating structure and building scalable processes
Nice to have
- Field experience as a sales representative or first-line sales leader
- Cardiovascular, renal or primary care experience
About the company
Mineralys Therapeutics is a clinical-stage biopharmaceutical company focused on developing medicines to target hypertension and related comorbidities. The company is headquartered in Radnor, Pennsylvania.