Field Marketing Manager

The role

The Field Marketing Manager owns field-sourced and field-influenced pipeline contribution for Workforce Compliance products. This individual contributor role manages webinars, third-party partnerships, conferences, and customer events to generate qualified meetings and pipeline.

What you will do

• Build a quarterly field plan for Workforce Compliance solutions.
• Report weekly on MQLs, hot leads, meetings, and pipeline created by program.
• Plan and run Mitratech-hosted webinars and AMAs.
• Manage third-party partners including placements, scheduling, and vendor budget.
• Deliver conferences, regional events, executive roundtables, and prospect dinners.
• Own lead routing, SDR and AE talk tracks, and follow-up timing.
• Identify and run signal-triggered plays using intent data.
• Build evergreen cross-sell programs between Workforce Compliance products.
• Own campaign setup, naming, and source tagging in HubSpot and Salesforce.
• Build repeatable playbooks and templates using AI.

Required qualifications

• 5+ years in B2B field marketing, event marketing, or demand generation with a record of contributing to a pipeline number.
• Hands-on experience running in-person and virtual events and webinars as an individual contributor.
• Experience working directly with SDRs and AEs.
• Ability to report pipeline sourced, pipeline influenced, and conversion rates.
• Experience using Salesforce and HubSpot (campaigns, attribution, reports).
• Experience using a webinar platform such as Goldcast.
• Strong project management and follow-through across multiple programs.
• Comfort working cross-functionally with Product Marketing, Content, Paid Media, Digital, ABM, Customer Marketing, and RevOps.
• Day-to-day use of AI tools for research, personalization, follow-up, and reporting.

Benefits

• Health, Dental & Vision Insurance
• 401 (k) + Employer Match
• Open PTO
• 11 Paid Holidays
• 4 Annual Paid Global Wellness Days Off
• STD, LTD & Group Life Insurance
• Paid Parental Leave
• Pet Insurance
• FSA & HSA Options
• Employee Assistance Program
• Remote Work
• Career Advancement & Professional Development Opportunities

Before you apply

• Mitratech participates in the Electronic Employment Verification Program (E-Verify).

About the company

Mitratech is an equal-opportunity employer that values diversity at all levels.