Lifecycle and Email Marketing Specialist

The role

This role scales email, CRM, and customer retention programs. The person will build and maintain campaigns, lifecycle flows, and evergreen product education content.

What you will do

• Build, QA, test, and deploy email campaigns in Klaviyo.
• Build, QA, and maintain automated lifecycle flows.
• Build and maintain customer segments.
• Support subscription retention initiatives and Recharge operations.
• Write, design, and maintain evergreen product education emails.
• Translate product information into customer-friendly content.
• Produce routine customer communications like out-of-stock and pricing updates.
• Manage cross-functional email execution for Sales, Corporate Wellness, and Affiliate teams.
• Provide Klaviyo troubleshooting and deliverability support.
• Build and QA A/B tests across campaigns and flows.

Required qualifications

• Bachelor's degree or equivalent experience in Creative Writing, Marketing, Content Creation, Communications, or a related field.
• 3–5 years of experience in email marketing, CRM, lifecycle marketing, or a related field.
• Hands-on experience with Klaviyo, including campaign production, automated flows, testing, QA, and deliverability.
• Exceptional attention to detail.
• Strong organizational skills.
• Ability to translate strategic direction and creative concepts into execution.
• Strong critical thinking and problem-solving skills.
• Collaborative communication style.
• Interest in consumer psychology and behavioral science.

Nice to have

• Experience in health, wellness, nutrition, or supplements preferred

Benefits

• Professional development opportunities
• Competitive cash compensation plus employee stock options
• Health/Vision/Dental/Life/Pet/Accident/Disability/Critical Illness
• Fertility benefits, caregiver concierge, and financial planning benefits
• 401k Match
• Unlimited PTO
• Finish Line Fridays - finish at 3:00 every Friday
• Generous set of observed holidays (18 days of office closure in 2026)
• $1,000 annual perks program to support a high-performance lifestyle
• Team workouts and lunches
• Access to Momentous products and merchandise

About the company

Momentous is a human performance company offering supplements designed to enhance physical and cognitive well-being. They work with experts in science and athletic performance to create their product portfolio.