AEO & GEO Marketing Manager

The role

The AEO & GEO Marketing Manager owns the strategy to increase brand visibility and authority across AI-powered search engines and digital discovery channels. This role leverages scientific expertise and research-driven content to strengthen brand presence in AI-generated answers.

What you will do

• Develop and execute AEO/GEO strategy to increase brand visibility and citations across AI platforms
• Analyze AI search trends, consumer discovery behaviors, and competitive positioning
• Establish and track AEO/GEO performance metrics including AI mentions and referral traffic
• Develop strategies to strengthen presence on Reddit, Quora, X, and other communities
• Identify opportunities for authentic engagement and third-party mentions
• Drive a science-led blog and content strategy to improve AI citation potential
• Partner with Science team and scientific advisor network to translate research into content
• Collaborate with SEO/SEM, eCommerce, and Content teams to optimize content for AI discovery

Required qualifications

• 7+ years of experience in growth marketing, digital marketing, content strategy, SEO, or a related field
• Experience in high growth CPG and with standing up a marketing channel
• Demonstrated experience developing and executing content-driven marketing strategies
• Experience collaborating with cross-functional teams, subject matter experts, and external agency partners
• Strong understanding of AI-powered search, generative AI, algorithms, and emerging digital discovery platforms
• Expertise in content strategy and building brand authority through scientific content, third-party citations, and digital communities
• Ability to translate complex scientific information into credible, engaging content
• Strong analytical skills
• Excellent communication, project management, and cross-functional collaboration skills

Nice to have

• Experience in Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), or AI-powered search visibility

Benefits

• Professional development opportunities
• Competitive cash compensation plus employee stock options
• Health/Vision/Dental/Life/Pet/Accident/Disability/Critical Illness
• Fertility benefits, caregiver concierge, and financial planning benefits
• 401k Match
• Unlimited PTO
• Finish Line Fridays - finish at 3:00 every Friday
• Generous set of observed holidays (18 days of office closure in 2026)
• $1,000 annual perks program to support a high-performance lifestyle
• Team workouts and lunches
• Access to Momentous products and merchandise

About the company

Momentous is a human performance company offering supplements designed to enhance physical and cognitive well-being. They work with experts in science and athletic performance to create a portfolio of products.