Mongodb
Growth Marketing Lead
United States. Posted 2 days ago
The role
You will develop and implement lifecycle marketing tactics to engage developers and drive platform adoption, retention, and expansion on MongoDB Atlas. You will collaborate with cross-functional teams to create digital experiences and optimize user journeys through experiments and data analysis.
What you will do
- Partner with Product teams to create digital experiences for onboarding, adoption, retention, and growth.
- Define and execute marketing plans with the Growth team.
- Optimize programs and channels through experiments and A/B tests.
- Collaborate with the product team to optimize the user journey.
- Brainstorm relevant content pieces or ways to repackage existing content.
- Perform strategic product, market, and customer analyses.
- Uncover and leverage new emerging channels and opportunities.
- Monitor, analyze, and report on KPIs to ensure revenue objectives are reached.
- Work with product marketing and product teams to align messaging with product launches.
Required qualifications
- 5+ years of B2D or B2B experience in lifecycle and/or growth marketing.
- Deep understanding of marketing to developers or a highly technical audience.
- Expertise in owning end-to-end execution and optimizing lifecycle campaigns.
- Experience or working knowledge of product-led growth strategies and KPIs.
- Strong writing skills and the ability to storyboard campaign themes and messages.
Nice to have
- Product-led growth experience
- experience/understanding with agent-led growth
Benefits
- equity
- participation in the employee stock purchase program
- flexible paid time off
- 20 weeks fully-paid gender-neutral parental leave
- fertility and adoption assistance
- 401(k) plan
- mental health counseling
- access to transgender-inclusive health insurance coverage
- health benefits offerings
About the company
MongoDB is a unified data platform that helps organizations modernize legacy workloads and embrace innovation. Its cloud-native platform, MongoDB Atlas, is available across AWS, Google Cloud, and Microsoft Azure.