Monsterenergy
Digital Media Manager (Temp)
USA - Corona, CA. Posted 21 days ago
The role
This person will drive growth through programmatic, publisher and partner-based media. They will plan, launch and optimize campaigns across CTV/OTT, OLV and Display while managing publisher partnerships and bespoke media partners.
What you will do
- Plan, launch and optimize campaigns in The Trade Desk and Amazon DSP.
- Manage publisher partnerships including PMPs, programmatic guaranteed and direct buys.
- Manage bespoke media partners including audio, non-social video, editorial and gaming partners.
- Drive measurement against brand lift and new-to-brand sales goals.
- Collaborate with cross-functional teams to align digital media efforts with marketing objectives.
- Work with Brand and Creative Services to create and deliver assets.
- Create and present performance reports across DSPs, publishers and partners.
- Encourage new, innovative approaches within digital media marketing.
Required qualifications
- 3+ years of experience in Retail Media
- 3+ years of experience in Performance Marketing
- Functional experience of retail media platforms, Amazon Marketing Cloud, Wal‐Mart Connect, Google Analytics, Bid Management Platforms and Microsoft Office Suite.
Nice to have
- Bachelor's Degree in the field of Communications, Marketing, Advertising, Public Relations, Media studies, or related fields.
Benefits
- competitive total compensation
About the company
Monster Energy is a brand described as risk takers, trailblazers, and gamechangers. They are a way of life and a mindset.