Senior Product Marketing Manager

The role

The Senior Product Marketing Manager will shape messaging and positioning to help grow business. You will develop go-to-market strategies, lead product launch execution, and create sales enablement tools.

What you will do

• Shape messaging and positioning using customer, market, and competitive insight.
• Lead go-to-market strategy and execution for product launches and feature enhancements.
• Partner with Demand Generation, Brand, Content, Events, and Client Marketing to develop integrated campaigns.
• Create and refresh sales enablement and competitive tools.
• Work with Product, Sales, Client Management, Partnerships, Clinical, and Marketing to align priorities.

Required qualifications

• 5+ years of progressive product marketing experience in healthcare or employee benefits.
• Experience owning core PMM work across positioning, messaging, writing, go-to-market execution, campaigns, and sales enablement.
• Ability to make complex products and ideas clear and compelling.
• Ability to lead work across teams and influence without authority.
• AI-savvy and use AI tools to accelerate research, messaging, and workflows.
• Must be able to maintain work authorization for the duration of employment without employer sponsorship or employer-provided training plans or attestations.

Nice to have

• Bachelor’s degree or equivalent practical experience

Benefits

• Medical / Dental / Vision / Disability / Life Insurance
• High Deductible Health Plan with Health Savings Account (HSA) option
• Flexible Spending Account (FSA)
• Access to coaches and therapists through Modern Health's platform
• Generous Time Off
• Company-wide Collective Pause Days
• Parental Leave Policy
• Family Forming Benefit through Carrot
• Family Assistance Benefit through UrbanSitter
• Professional Development Stipend
• 401k
• Financial Planning Benefit through Origin

Before you apply

• Immigration sponsorship is not available for this position.
• Applicants must be able to maintain work authorization for the duration of employment without employer sponsorship or employer-provided training plans or attestations.

About the company

Modern Health is a mental health benefits platform for employers. It is a fully remote workforce and a hyper-growth company.