Moloco
VP, Product Marketing
Menlo Park, California, United States; San Francisco, California, United States; Seattle, Washington, United States. Posted 2 months ago
The role
The VP of Product Marketing will lead product marketing across all product areas and at the company level. This person will own product naming, positioning, messaging, and enablement while building the product marketing function's operating model.
What you will do
- Own product naming, positioning, messaging, and enablement
- Integrate product marketing into the product development lifecycle
- Develop product marketing processes and frameworks
- Own content and thought leadership strategy and execution
- Develop a model for product storytelling and product launches
- Evolve the Moloco website
- Partner with GTM and product teams on market and competitive analysis
- Manage segment-based product marketing
- Build and lead a product marketing organization
- Speak publicly on Moloco products and industry trends
Required qualifications
- 12+ years of marketing experience
- Senior product marketing leadership at an enterprise technology company
- Deep product marketing domain expertise
- Fluency with PMM frameworks, organization models, and integration models
- Deep fluency with digital advertising, performance marketing, and the broader ad ecosystem
- Ability to move between company-level positioning and technical storytelling
- Experience building a product marketing operating system
- Experience building and running a content and thought leadership program
- Experience designing a model for product storytelling
- Experience owning and evolving a company website
- Experience building and leading a high-performing product marketing organization
- Curious about AI and use AI tools in everyday work
Nice to have
- Fluency across a multi-product portfolio rather than a single product line
Benefits
- Medical, dental, and vision insurance
- 401(k) plan with company match
- Short-term and long-term disability coverage
- Basic life insurance
- Well-being benefits and perks
- Up to 12 scheduled paid holidays per calendar year
- One Thrive Day off per quarter
- Flexible Time Off (FTO)
About the company
Moloco is an AI-native performance advertising company. It has two businesses, Moloco Ads and Moloco Commerce Media, both powered by the CARA AI system.