Creative Lead, Pitch & Strategy (Pre-Sale)

The role

This person will develop brand partnership creative for MrBeast content. They will translate brand briefs into creative concepts, scripts, and pitch materials that align with the channel's tone and audience.

What you will do

• Partner with content development and writers rooms to understand voice and brand integration opportunities.
• Develop creative concepts, scripts, visual treatments, and pitch materials from brand briefs.
• Partner with business development and partnerships teams to develop pitch-ready creative concepts.
• Ensure brand concepts meet content quality bars and maintain creative integrity.
• Develop multiple creative options per brief ranging from light integration to deep narrative involvement.
• Consult on pre-sales frameworks and creative anchors.
• Support brand calls as the creative voice and pivot based on client feedback.
• Check ideas against brand KPIs and messaging.
• Maintain a running brand creative playbook for active partnerships.
• Serve as the single point of creative accountability for brand content.

Required qualifications

• 10–15 years of experience in creative direction, integrated creative strategy, or creative-side branded content leadership.
• Deep understanding of YouTube content mechanics including pacing, hooks, retention psychology, and audience expectations.
• Strong visual storytelling instinct.
• Ability to work under compressed timelines.
• Strategic creative instinct.
• Client-room confidence.

Nice to have

• Experience working with or for major consumer brands (Fortune 500 preferred).

Benefits

• Competitive Salary
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

About the company

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast. The company operates across digital media, philanthropy, consumer products, and innovative business initiatives.