Founding U.S. GTM & Partnerships Lead, Mini-Dramas

The role

You will build the U.S. mini-drama ecosystem from the ground up. You will recruit content partners, close distribution and monetization partnerships, and connect U.S. creative talent with Chinese production capacity.

What you will do

• Map and build the U.S. ecosystem of producers, developers, directors, and talent.
• Recruit and activate high-quality mini-drama producers.
• Launch the founding-partner program including incentives and rewards.
• Close app and monetization partnerships.
• Connect U.S. creative talent with Chinese production partners.
• Build the GTM engine including segmentation, pitch, outreach, and CRM.
• Provide market insights to shape product, growth, and localization.

Required qualifications

• Deep experience and an established network in the mini-drama / short-drama industry
• Senior experience in GTM, BD, partnerships, producer relations or content acquisition
• Track record in U.S.-China cross-border business
• Fluent English and Mandarin Chinese
• Cultural fluency to work credibly in both markets
• Proven skill at sourcing, negotiating and closing partnerships, and at activating producers after signing
• Experience building ecosystems or communities, including industry events, market mapping and pipeline/CRM discipline
• Strong connector instincts, commercial judgment, persistence and bias for action
• Comfortable with ambiguity in a startup setting

Nice to have

• Content acquisition or distribution; app growth or user acquisition
• Creator or talent partnerships; a film/TV production or talent network in LA or NY
• A network of Chinese production houses or AI studios; experience with AI-content production
• Consumer app or short-video platform experience
• Strong product and creative instincts; able to bridge creative, commercial and technical teams

Benefits

• Discretionary bonus
• Options

About the company

NewsBreak is a local life and news platform with more than 40 million monthly users. NDot AI is part of the ecosystem and is building a U.S.-China mini-drama ecosystem.