Local Advertising Sales Manager

The role

This is a senior, quota-carrying role that combines business development and account management. You will win regional, multi-location, and franchise advertisers and develop repeatable sales playbooks.

What you will do

• Own local vertical end to end including market map, target account list, and go-to-market plan
• Prospect, pitch, and close regional, multi-location, and franchise advertisers
• Build brand-level relationships and roll programs out across locations and franchisees
• Source, negotiate, and launch agency, reseller, and other local marketing partnerships
• Build proposals around calls, leads, booked appointments, and store visits
• Own quarterly local revenue goal including pipeline, forecast, onboarding, and account growth
• Partner with engineering and product teams to improve ad formats, targeting, and pricing
• Turn early wins into repeatable vertical pitches, case studies, and sales tools
• Report on account health, pipeline, partner performance, and local revenue

Required qualifications

• 5+ years in digital advertising, media, or SaaS sales or business development
• 3+ years selling to regional, multi-location, franchise, or other local businesses
• Demonstrated ownership of a revenue goal with a record of beating quota and closing five- to six-figure annual deals
• Deep knowledge of at least one local advertising category
• Experience at a local-focused ad platform, lead-generation marketplace, local media group, or digital agency serving local businesses
• Fluency in local performance marketing: pay-per-lead and pay-per-call models, local search, cost per lead, cost per call, booked appointments, and ROI
• Ability to engage both business owners and senior marketing leaders
• Proficiency with Salesforce or a similar CRM
• Track record partnering cross-functionally with engineering/product teams
• Comfortable building from an early stage
• Travel to client meetings and industry events

Nice to have

• Existing relationships with franchise systems or multi-location brands in a local advertising category
• Experience launching agency or reseller partner programs
• Familiarity with call tracking tools (e.g., CallRail, Invoca) and compliance considerations such as TCPA and category-specific advertising rules
• Comfort using AI tools to speed up account research, prospecting, and proposals

Benefits

• Health, dental, and vision care for you and your family
• Top-tier 401(k) plan with company matching
• Paid time off and paid holidays
• Paid parental leave
• FSA and commuter benefits programs
• Team activity budget

About the company

NewsBreak is a local life and news platform with more than 40 million monthly users. It includes the NewsBreak platform, Nearby AI, and NDot AI.