Principal Product Manager, Ads Delivery & Optimization

The role

You will lead the strategy and roadmap for how campaigns turn advertiser goals into effective delivery and measurable outcomes. You will own bidding, pacing, ranking, outcome optimization, and measurement foundations.

What you will do

• Own the strategy, roadmap, and execution for Ads Delivery and Optimization
• Partner with Engineering, Machine Learning, and Data Science to define model objectives and design experiments
• Expand optimization across advertiser goals, formats, and surfaces
• Build measurement foundations including attribution, event and label quality, calibration, reporting, and privacy-constrained signals
• Turn complex optimization capabilities into intuitive advertiser products
• Drive tradeoffs across advertiser performance, revenue, delivery efficiency, platform investment, and the neighbor experience
• Align senior stakeholders on strategy, decisions, risks, and performance

Required qualifications

• 12+ years of product management experience
• Significant experience in advertising technology, marketplace optimization, or ML-driven ranking and delivery systems
• Deep expertise in ads delivery and optimization, including auctions, bidding, budget pacing, ranking, conversion optimization, attribution, or experimentation
• Strong technical fluency and experience partnering with Engineering, Machine Learning, and Data Science on models, experimentation, calibration, serving systems, and platform architecture
• Strong product judgment and experience balancing advertiser outcomes, revenue, delivery, measurement quality, and user experience
• Experience translating complex ML, automation, and infrastructure capabilities into intuitive advertiser products
• Demonstrated ability to set strategy, lead complex initiatives across teams, influence senior stakeholders without formal authority, and communicate technical concepts clearly

Nice to have

• Experience with performance advertising
• Experience with auto-bidding
• Experience with privacy-constrained attribution
• Experience with mobile measurement
• Experience with ML-powered products at scale

Benefits

• Variety of health plans
• 100% covered employee only plan option
• OneMedical membership for concierge care
• Meaningful equity grant with quarterly vesting

About the company

Nextdoor is the essential neighborhood network used by neighbors, public agencies, and businesses to connect around local information. The company builds technology to foster local community and create neighborhood connections at scale.