Marketing Operations Lead

The role

The Marketing Operations Lead owns the systems, data integrity, and operating rhythm behind the marketing funnel. You will work with the Head of RevOps to manage HubSpot architecture, lead routing, and database governance.

What you will do

• Own HubSpot architecture including workflows, lifecycle stages, integrations, and admin
• Manage lead routing and scoring models
• Maintain database hygiene, segmentation, and sync integrity
• Build segmentation, nurture, and lifecycle tracking for email and campaign programs
• Provide measurement and attribution through conversion tracking and reporting
• Manage campaign operations including intake, QA, and launch processes
• Run a test-and-learn program with ROI and budget accountability
• Run the marketing cadence of planning, reporting, and retros
• Partner with Sales Operations on funnel definitions, SLAs, and CRM sync

Required qualifications

• 5+ years in marketing operations at high-growth B2B SaaS companies
• Advanced, hands-on ability to configure, architect, and administer HubSpot
• Builder mindset to scale operations through systems
• Data fluency to write queries and answer reporting questions end to end
• High EQ to turn frustrations into process improvements
• AI capable by having shipped something with AI that automated a repetitive task

Benefits

• Full Medical, Dental, and Vision (up to 100% covered)
• 401K
• Commuter benefits
• Flexible PTO
• Stock options

About the company

NexHealth is building the infrastructure layer for modern healthcare by connecting patients, providers, and developers. The company connects fragmented EHR systems into a single platform for software, APIs, payments, and patient experiences.