Northbeam

Senior Media Strategist

New York, New York. Posted 17 months ago

The role

The Senior Media Strategist acts as a consultative advisor to guide customers in using the Northbeam platform. You will advise clients on marketing strategies, media buying, and industry trends using data insights.

What you will do

  • Act as a strategic partner to clients conducting data reviews and growth audits
  • Advise on budget allocation and creative strategy across Meta, Google, TikTok, and other channels
  • Translate multi-touch and MMM data into narratives for client decision-making
  • Guide brands through scaling paid spend, improving LTV:CAC, and experimenting with new channels
  • Deliver consultative onboarding for early-stage clients and strategic insights for retained brands
  • Serve as a voice of the customer across Product, Marketing, and CS teams
  • Develop repeatable assets and internal playbooks for client benchmarking and reporting

Required qualifications

  • 3+ years in an eCommerce growth marketing role
  • Experience developing a holistic eCommerce growth strategy
  • Experience managing advertising budgets on social media or search platforms in excess of $100,000 per month
  • Deep understanding of monthly reporting processes and unit economics
  • Familiarity with Shopify, Facebook Ads, Google Analytics and Ads, Klaviyo, Snapchat, Pinterest, TikTok
  • Familiarity with tracking script tags and typical digital marketing setup steps
  • Comfortable with typical project management tools
  • Comfortable working with Hubspot and other CRM tools
  • Proficient in data analytics tools

Nice to have

  • Experience with email marketing
  • Experience managing Meta/Google/TikTok/etc advertising budgets
  • Agency experience and/or experience in a client-facing role
  • Bachelor's Degree or similar experience
  • Understanding of pros and cons of various in-platform attribution models

Benefits

  • Equity package
  • Comprehensive healthcare benefits (medical, dental, and vision)
  • 401(k) plan
  • Flexible PTO policy
  • 12 company-paid holidays
  • 12 weeks of paid parental leave
  • $500 work-from-home stipend

Before you apply

  • The interview process typically includes 5-7 interviews total
  • The process requires around 5-8 hours of your time

About the company

Northbeam is building a marketing intelligence platform providing eCommerce brands a unified view of business data through attribution modeling and dashboards. The company is remote-friendly with offices in San Francisco and Los Angeles.

Senior Media Strategist at Northbeam | JobZoey