Sr Technical Marketing Manager - Alliances & Competitive Strategy

The role

You will own alliance narratives and competitive intelligence. You will develop joint value propositions for strategic technology alliances and build technical marketing content to prove architectural differentiation.

What you will do

• Develop joint positioning, messaging, and better-together value propositions for strategic technology alliances
• Build messaging to help customers and alliance partners understand when and why to adopt Obsidian
• Lead product marketing for joint launches, co-marketing campaigns, and major alliance field moments
• Support GTM models including marketplace, co-sell, and integration motions
• Create enablement such as solution briefs, pitch decks, objection-handling guides, and co-branded campaign materials
• Drive co-marketing programs that deliver pipeline contribution and deal acceleration
• Monitor competitor products, architectures, disclosures, and market signals
• Build and maintain the compete program including battlecards, compete decks, and win/loss insights
• Develop technical marketing content such as architecture narratives, technical briefs, blogs, webinars, and demos
• Bring competitive and market insights back into product, alliances, and executive planning

Required qualifications

• 8+ years in product, technical, or partner marketing in cybersecurity or enterprise software
• Hands-on technical background
• Experience building compete programs and turning competitor analysis and win/loss data into positioning
• Experience in technology alliance marketing including joint launches and enablement
• Understanding of marketplace, co-sell, and integration GTM motions
• Knowledge of how cybersecurity leaders evaluate and buy

Nice to have

• ideally with a hands-on technical background

Benefits

• Competitive compensation with equity and 401k
• Comprehensive healthcare with dental and vision coverage
• Flexible paid time off and paid holiday time off
• 12 weeks of new parent or family leave
• Personal and professional development resources

Before you apply

• All persons hired will be required to submit satisfactory proof of identity and legal authorization

About the company

Obsidian Security is a global leader in cyber security protecting the SaaS and non-human identity layer. The company provides unified visibility into human and machine identities, apps, and integrations across SaaS estates.