Senior Growth Manager, Free Trial

The role

You will own growth for free trials across Okta and Auth0. You will lead the self-serve sign-up experience and influence product handoffs, lifecycle email, enablement, and support to drive sign-ups and sales inquiries.

What you will do

• Set a 1–2 year vision for free trial growth across Okta and Auth0.
• Turn company goals into OKRs and align a roadmap.
• Improve the trial sign-up funnel, drive trial awareness, and build activation levers.
• Design and analyze experiments with support from optimization and personalization managers.
• Lead research on how prospects and specific personas evaluate trials.
• Map the full customer journey and set priorities across Digital, Product, and GTM.
• Work with Product, Engineering, Customer Success, Sales, Enablement, Marketing, and Support.
• Make resourcing and tradeoff decisions and present them to senior leadership.
• Define processes, priorities, and KPIs for the program.
• Use AI in research, analysis, experimentation, and content.

Required qualifications

• 8+ years of product management, growth program ownership, self-serve, or product-led funnels.
• Product-led growth (PLG) or self-service experience.
• Research and customer journey skills.
• Experimentation and analytics skills.
• Experience aligning teams you do not manage.
• Experience turning business goals into OKRs, roadmaps, and tradeoffs.
• Self-starter ownership.
• Experience with identity, security, developer, or other complex technical products.
• AI fluency.

Benefits

• Health, dental and vision insurance
• 401(k)
• Flexible spending account
• Paid leave (including PTO and parental leave)

About the company

Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. The company has over 20 offices worldwide.