Staff Product Marketing Manager, Okta Device Access

The role

This role leads the go-to-market strategy for Okta Device Access. You will own positioning, messaging, launches, field enablement, and lifecycle adoption for a product portfolio at the intersection of identity, endpoint experiences, and security.

What you will do

• Own end-to-end go-to-market and lifecycle marketing strategy for Okta Device Access.
• Develop a differentiated narrative for securing device sign-in and enabling passwordless, phishing-resistant access.
• Translate complex identity and device-security capabilities into customer value propositions and field plays.
• Lead cross-functional launch planning and execution.
• Build and execute adoption programs for phishing-resistant access and FastPass adoption.
• Partner with Product and Engineering to bring customer insight into product and GTM decisions.
• Enable Sales, Sales Engineering, Customer Success, Support, and partners.
• Help shape a cohesive device-access story for workforce and frontline-worker needs.
• Define and report on success metrics across adoption, activation, and launch performance.

Required qualifications

• 8+ years of B2B enterprise product marketing experience.
• Demonstrated experience owning GTM strategy for complex technical products.
• Ability to communicate credibly with security, identity, IT, and endpoint-management audiences.
• Exceptional storytelling and executive communication skills.
• Proven cross-functional leadership with Product, Engineering, Sales, Solutions Engineering, Customer Success, Digital, Pricing, and partner teams.
• Strong analytical orientation using customer insight and performance data.
• Bachelor’s degree or equivalent practical experience.

Nice to have

• Experience in identity and access management, authentication, passwordless or phishing-resistant access, endpoint security, device posture, zero trust, MDM/UEM, or device-aware access.
• Experience marketing Windows and/or macOS enterprise capabilities.
• Experience building adoption motions for products where deployment, admin workflows, and end-user change management are meaningful.
• Experience marketing products that integrate with broader endpoint-management or security ecosystems.

Benefits

• Health, dental and vision insurance
• 401(k)
• Flexible spending account
• Paid leave (including PTO and parental leave)
• Equity (where applicable)
• Bonus
• RRSP with a match (Canada)
• Healthcare spending (Canada)
• Telemedicine (Canada)

About the company

Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. The company has a global community spanning over 20 offices worldwide.