Senior Product Marketing Specialist, ANZ

The role

You will lead the regionalization and execution of Okta and Auth0 go-to-market strategy across Australia and New Zealand. You will translate global product value propositions into localized narratives and empower sales teams.

What you will do

• Drive product marketing strategy and execution for the ANZ market.
• Develop external-facing content including localized messaging, solution briefs, blogs, and presentation decks.
• Enable field sales teams and channel partners with product insights and value-selling tools.
• Represent Okta as a speaker and subject matter expert at industry events, webinars, and briefings.
• Partner with regional PR and Analyst Relations teams to elevate market presence.
• Collaborate with marketing and sales leadership on GTM planning and demand generation.

Required qualifications

• Bachelor's degree or equivalent practical experience.
• 5+ years of experience in Product Marketing, Solutions Marketing, Presales, or Technical Consulting within the SaaS or enterprise technology sector.
• Experience in Identity and Access Management (IAM) or Security, or a background in SaaS Product Marketing with a strong willingness to learn the identity and security domain.
• Proven track record in messaging development, content creation, sales enablement, and go-to-market execution.
• Exceptional written, verbal, and presentation communication skills in English.
• Experience presenting to both technical and executive audiences.
• Strong cross-functional collaboration skills with Sales, PR, Analyst Relations, and Field Marketing.

Nice to have

• Direct experience supporting Analyst Relations (AR) engagements (e.g., Gartner, Forrester) and local PR campaigns.
• Strong project management capabilities.
• Understanding of the ANZ market, particularly Public Sector, Financial Services, Critical Infrastructure, and Enterprise customers.

Benefits

• Supporting Your Well-Being
• Driving Social Impact
• Developing Talent and Fostering Connection + Community
• Immersive, in-person onboarding experience

About the company

Okta secures every identity by building trusted, neutral infrastructure that enables organizations to safely embrace AI. The company is a global community with over 20 offices worldwide.