Okx

Growth Product Manager, Listing Campaign

Hong Kong, Hong Kong SAR. Posted 3 months ago

The role

You will drive product feature delivery and run end-to-end marketing campaigns to grow trading volume and assets. You will own the full lifecycle from requirements and delivery through launch, execution, data, and iteration across spot, perpetuals, and TradFi.

What you will do

  • Drive product feature delivery including requirement grooming, UI/UX reviews, and tracking dev and QA progress.
  • Set up, configure, and manage the full lifecycle of marketing campaigns including token-listing and new-token Staking.
  • Grow trading volume and assets through campaigns and incentives.
  • Design and iterate growth mechanics with clear hypotheses and data validation.
  • Build and maintain channel attribution to break down trading volume by channel, campaign, and incentive.
  • Use data analysis for volume breakdowns, channel ROI, and user segmentation.
  • Track real-time data during launches and campaigns.
  • Respond to anomalies and risk-control alerts.
  • Produce regular retrospective reports.

Required qualifications

  • 3+ years in product management, growth, or campaign operations
  • Strong data analysis skills
  • Solid understanding of trading products (spot, derivatives, TradFi) and their users
  • Comfortable driving execution across functions

Nice to have

  • Crypto-native or fintech background
  • Genuine interest in trading, with hands-on trading experience
  • Global market growth experience
  • Comfortable leveraging AI tools to boost output

Benefits

  • Competitive total compensation package
  • L&D programs and education subsidy
  • Various team building programs and company events
  • Wellness and meal allowances
  • Comprehensive healthcare schemes for employees and dependants

Before you apply

  • Applicants should have a current right to work in Hong Kong
  • Do not require OKX's sponsorship of a visa

About the company

OKX is a leading crypto exchange and the developer of OKX Wallet. It is part of OKG, a group that brings the value of Blockchain to users around the world.

Growth Product Manager, Listing Campaign at Okx | JobZoey