Director, GLP-1 & Cardiometabolic Product Marketing

The role

This role is a hands-on player-coach leading product marketing for GLP-1 and cardiometabolic health. You will develop positioning, go-to-market strategies, and sales enablement tools to drive commercial execution.

What you will do

• Lead strategy and personally deliver high-impact product marketing work
• Manage and develop one direct report
• Translate buyer needs and competitive dynamics into positioning and value stories
• Own product messaging and go-to-market strategy
• Support sales enablement and build pitch decks, discovery guides, and competitive responses
• Run a regular win/loss forum to incorporate competitive feedback
• Partner with Product and Clinical to translate programs into messaging
• Develop distinct value stories for different buyer segments
• Co-develop packaging and pricing recommendations
• Lead product marketing launch planning and post-launch optimization

Required qualifications

• 10+ years of experience in B2B marketing
• 5+ years in healthcare and life sciences
• Track record of shaping product marketing strategies for complex buying processes
• Strength in buyer research, competitive intelligence, positioning, messaging, go-to-market planning, product launches, and sales enablement
• Experience working directly with sales and customer-facing teams
• Experience managing and developing marketing talent
• Experience defining KPIs and using qualitative and quantitative feedback
• Bachelor’s degree in a related field

Nice to have

• Experience in virtual care, digital health, health plans, PBMs, or pharma

Benefits

• Competitive salary with generous annual cash bonus
• Equity grants
• Employee stock purchasing plan (ESPP)
• Remote first work from home culture
• Flexible Time Off
• Generous parental leave
• Health, dental, and vision insurance
• 401k retirement savings plan
• Lifestyle Spending Account (LSA)
• Mental Health Support Solutions

About the company

Omada Health is a virtual-first healthcare company that uses human-led care teams, connected devices, and AI-enabled technology to deliver personalized care for chronic conditions. The company has served more than two million members across various healthcare channels.