Growth Marketing Manager

The role

The Growth Marketing Manager will lead efforts to drive service utilization within the eligible member population. This role builds and owns Engagement and Marketing Operations by working with Customer Success, Member Services, and Product/Engineering teams.

What you will do

• Build and run a high performance Engagement Marketing Operation.
• Build and run a data-driven marketing machine using data, automation, and tools to execute multi-channel campaigns.
• Work with product and technology team to develop and implement marketing operations infrastructure.
• Leverage healthcare data to identify targeted marketing strategies that drive Utilization Rate.
• Partner with customer and member services teams to ensure alignment on priorities and execution.
• Iterate on creative ideas using data to refine engagement strategies.
• Stay ahead of industry trends to bring new ideas to marketing efforts.

Required qualifications

• 2+ years of experience in marketing, with a focus on engagement and utilization strategies in a B2C or B2B2C environment.
• Experience in creating and executing innovative marketing campaigns that drive customer engagement.
• Proven track record in setting up and scaling marketing operations, including technology stack management (Braze).
• Strong analytical skills with the ability to leverage data to drive decisions and optimize campaigns.
• Creative mindset with the ability to develop compelling content and marketing strategies.
• Excellent leadership and team-building skills.

Nice to have

• Strong background in digital health or a related industry

Benefits

• Equity incentive
• Competitive benefits plans

About the company

OneImaging provides a concierge approach and a premium-quality radiology network of over 5,000 vetted providers across 48 states. The solution helps patients access essential radiology services at fair prices and reduces imaging costs for employers and payers.