Manager, Marketing Analytics

The role

You will lead data infrastructure initiatives, establish core metrics, and deliver strategic insights to cross-functional leadership. You will drive growth across North American markets through advanced data analysis and campaign optimization.

What you will do

• Partner cross-functionally with executive, marketing, engineering, and finance leaders to deliver insights.
• Architect, optimize, and maintain marketing data flows, ETL processes, and reporting pipelines.
• Evaluate marketing campaigns and new strategic initiatives through advanced analytics and experimental frameworks.
• Design and build intuitive, self-serve dashboards and visualizations.
• Establish, refine, and standardize core marketing metrics.
• Manage and prioritize inbound analytics requests and translate business requirements into technical specifications.

Required qualifications

• 5+ years of experience in analytics or marketing analytics.
• Expertise in relational databases such as Snowflake.
• Advanced SQL design and ETL development skills.
• Experience creating self-serve dashboards using business intelligence and visualization tools like Tableau, Superset, or Power BI.
• Advanced spreadsheet proficiency including pivot tables, data modeling, and complex lookup formulas using Excel or Google Sheets.
• Strong project management, communication, and problem-solving skills.

Nice to have

• At least 2 years of experience leading analytics initiatives within an organization.
• Hands-on experience with statistical programming languages such as Python or R.
• Experience designing, executing, and evaluating marketing experiments and A/B tests.
• Proven success in optimizing and streamlining B2B acquisition channels.

Benefits

• Work from (almost) anywhere for up to 20 days per year
• Company-paid therapy sessions through SpringHealth
• Company-paid subscription to Headspace
• Annual company-wide week off a year
• Paid parental leave
• Generous paid vacation + time off for your birthday
• Paid volunteer time
• Development Dollars
• Leadership development
• Access to thousands of on-demand e-learnings
• Travel Discounts
• Employee Resource Groups

About the company

OpenTable is an industry leader with 70,000+ restaurant partners and 25+ years of experience. It is part of Booking Holdings, Inc.