Commercial Lifecycle Marketing

The role

You will design, develop, and manage digital lifecycle programs for Commercial customers. You will build automated journeys across email, in-app, and Slack to drive awareness, adoption, expansion, and retention.

What you will do

• Build and manage automated email lifecycle journeys in Marketo and Gong Engage.
• Partner with Product to adjust in-app messaging, prompts, and flows.
• Build messaging that deploys in Slack to drive product adoption.
• Use AI tools like Claude to prototype and speed up program design and build.
• Design or leverage AI agents to support SDR, Sales, and/or CSM workflows.
• Collaborate with Sales, Customer Success, Product, and Marketing teams.
• Test and validate results before scaling automated journeys.
• Analyze customer engagement and usage data to decide program adjustments.
• Work with the data analytics team to gather and interpret engagement data.
• Implement A/B testing methodologies to improve program effectiveness.

Required qualifications

• 5+ years of experience in program management, marketing automation, or a related field.
• Hands-on experience building automated lifecycle email journeys in Marketo and/or Gong Engage.
• SQL proficiency required.
• Experience building or deploying messaging in Slack or a comparable workplace tool.
• Working fluency with AI tools (e.g., Claude or similar).
• Proven track record designing and implementing end-to-end customer lifecycle programs.
• Ability to work in a fast-moving, ambiguous environment.
• Ability to work with remote teams and across time zones.
• Proficient in Excel, Gainsight, and Salesforce.
• Experience with A/B testing methodologies and reporting tools.

Nice to have

• Experience designing or leveraging AI agents for SDR, Sales, and/or CSM use cases.
• Experience building or configuring AI agents/workflows beyond a single tool.

Benefits

• Competitive salary
• Comprehensive benefits package
• Flexible work arrangements
• Company equity
• ESPP (Employee Stock Purchase Program)
• Retirement or pension plan
• Generous paid vacation time
• Paid holidays and sick leave
• Dutonian Wellness Days & Hibernation
• Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent
• Paid volunteer time off: 20 hours per year
• Company-wide hack weeks

Before you apply

• Candidates must reside in an eligible location.
• Cannot employ candidates residing in: Australia (certain regions), Canada (certain regions), United States (certain regions).

About the company

PagerDuty, Inc. is the global leader in AI-first digital operations. The PagerDuty Platform orchestrates AI agents and automated workflows with context from over 750 integrations.