Senior Associate, Field Event Marketing

The role

The Field Event Marketing Senior Associate manages the end-to-end execution of field events. This role handles event intake, planning, logistics, budget management, and performance tracking to support business goals.

What you will do

• Own the intake and qualification process for field events
• Maintain the event calendar and tracking process
• Create enablement toolkits to support field events
• Execute qualified events from kickoff through post-event reporting
• Partner with Sales, broker offices, and National agencies to confirm event details
• Launch registration pages, invitations, and email campaigns
• Source venues, manage vendor relationships, and coordinate logistics
• Manage field event budgets and provide regular updates
• Coordinate printing, promotional items, and AV requirements
• Track registration, attendance, and post-event outcomes

Required qualifications

• 5+ years of experience in field marketing, event marketing, or a related B2B marketing role
• Demonstrated experience managing events from planning through execution and post-event reporting
• Experience coordinating event budgets, venues, vendors, registration, printed materials, and onsite requirements
• Experience partnering with Sales or field teams to promote events and support attendee recruitment
• Experience tracking event registration, attendance, or other performance measures
• Ability to travel for onsite events
• Bachelor’s degree or equivalent experience

Nice to have

• Experience in healthcare, employee benefits, insurance, or another complex B2B environment
• Experience working with brokers, consultants, or National agency partners

Benefits

• Fully paid medical, dental, and vision benefits
• Flexible PTO
• 401k company contribution
• Tuition reimbursement
• Professional development allowance
• Transportation allowance and daily parking reimbursement

Before you apply

• ParetoHealth does not provide employment visa sponsorship for this position
• Candidates must be authorized to work in the United States without sponsorship both now or in the future

About the company

ParetoHealth is the largest and fastest-growing benefits captive in the United States. Headquartered in Philadelphia, the company helps small and midsize employers manage healthcare costs through a data-driven model.