マーケティング担当

The role

This person will drive marketing activities for PayPay Mini App credit and PayPay Card. They will plan and execute promotions, improve service functions, and analyze effectiveness using data.

What you will do

• Plan and implement new promotions and campaigns
• Plan and implement service function improvements
• Estimate and verify member acquisition and usage promotion status
• Report to high-level management and group companies
• Design various promotion pages
• Plan external advertising and mass promotion advertising
• Budget design and execution management
• Analyze and verify effectiveness using Google Analytics
• Analyze, hypothesize, and design measures using internal databases

Required qualifications

• Experience in web-based marketing or planning
• Experience in promotion measures or campaign implementation
• Experience in product planning, effect estimation/measurement, scheduling, and progress management
• Experience in market research or analysis in marketing
• Fits PayPay 5 senses

Nice to have

• Experience in planning promotion and campaign frameworks
• Experience in setting numerical targets and effect measurement in measures
• Experience in legal or creative regulation check work
• Experience negotiating with designers and engineers
• Experience in Web page KPI measurement using Google Analytics
• Experience in affiliate advertising placement management

Benefits

• Annual salary system
• Overtime allowance
• Late-night work allowance
• Commuting transportation expenses
• Workstyle support allowance
• Social insurance (health insurance, welfare pension, employment insurance, workers' accident compensation insurance)
• Corporate-type defined contribution pension plan
• Asset formation savings system (general, housing, pension)
• Annual paid leave (16 days in the first year)
• Personal leave (5 days per year)

About the company

PayPay Card Co., Ltd. was established in 2021 to provide fintech services by integrating with the PayPay payment platform. The company uses latest technology and data to drive service development and business growth.