Personalizedbeautydiscoveryincdbaipsy
Senior Director, Creative
U.S. . Posted a month ago
The role
The Senior Director, Creative will own creative strategy, including visual language, tone, and storytelling. This person will manage an in-house team of photography, graphic design, and copywriting professionals to execute brand expression across all touchpoints.
What you will do
- Define IPSY's creative strategy, visual language, tone and storytelling approach
- Lead a multidisciplinary in-house team across creative strategy, photography, graphic design, and copywriting
- Ensure cohesive visual and tonal expression across all channels
- Partner with Brand Strategy to determine consistent and distinct creative elements
- Drive development of community-driven creative for digital and social-first formats
- Partner with Marketing, Product, Merchandising, and Brand Partnerships to support business objectives
- Implement processes for briefing, feedback, and execution with Marketing Operations
- Adopt new tools, workflows, and emerging technologies
- Communicate creative strategy, rationale, and results to executive leadership
Required qualifications
- Senior creative leader with ability to define and lead creative strategy for a complex, consumer-facing brand
- Success managing, mentoring, and scaling multidisciplinary creative teams
- Experience setting direction for photography, graphic design and copy teams
- Experience in visual and written identity systems
- Digital native understanding social, content performance, and modern storytelling formats
- Collaborator who works with marketing, product, growth, and executive stakeholders
- Confident communicator with ability to influence and build relationships at the executive level
Nice to have
- Background in beauty, wellness, fashion, or lifestyle brands
Benefits
- Competitive base salary & bonus program
- Medical, dental & vision insurance
- 401(k) plan with company match
- Paid Time Off
- Work from home flexibility
- Free IPSY Extra subscription
- Learning & development programs
About the company
IPSY is a beauty industry platform that unites brands, creators, and consumers through a beauty membership. The company is a remote-first organization.