Market Development Manager, LATAM (Bilingual - Spanish/English)

The role

This person will drive Organized Play growth initiatives across Mexico and Latin America. They will manage retailer relationships, analyze market performance, and execute related events and projects.

What you will do

• Drive Organized Play growth initiatives across Mexico and Latin America.
• Build and manage strategic relationships with retailers, community leaders, and internal stakeholders.
• Analyze market performance, player engagement trends, and retailer data.
• Synthesize large and complex datasets into business insights.
• Lead periodic retailer and League audits.
• Conduct market research and competitive analysis in Latin America.
• Own lead generation and pipeline management within CRM systems.
• Partner cross-functionally with Operations, Customer Service, Marketing, and Play! Pokémon.
• Identify process improvement opportunities for scalable programs.
• Serve as a resource for new and existing League organizers and retailers.

Required qualifications

• Spanish and English speaking and writing abilities at a near-native level.
• Five (5) to Seven (7) years of experience working in Mexico and Latin America.
• Proficient with Microsoft Word, Excel, and PowerPoint.
• Understanding of enterprise resources planning software platforms.
• Attention to detail and ability to root out errors in large datasets.
• Relationships management/building in Mexico and LATAM.
• Excellent communication and presentation skills.

Nice to have

• Knowledge of the Trading Card game and tabletop gaming market in Latin America
• Experience working directly with hobby retailers or small businesses

Benefits

• Competitive cash-based compensation programs.
• 100% employer-paid healthcare premiums for you.
• Generous paid family leave.
• Employer-paid life insurance.
• Employer-paid long and short-term income protection insurance.
• US Employees: 401k Employer Matching.
• UK/IRE/MX Employees: Pension Employer Contributions.
• Fitness reimbursement.
• Commuter benefit.
• LinkedIn learning.
• Comprehensive relocation package for certain roles.

Before you apply

• Please include an English version of your resume with your application.
• For roles in the United Kingdom, candidates will need the right to work.
• For roles in Ireland, this role requires candidates to have the right to live and work in the Republic of Ireland.
• In some cases, for roles in Ireland, the Company may be able to arrange a visa.

About the company

The Pokémon Company International manages the Pokémon property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.