Senior Media Manager, (Healthcare)

The role

You will manage designated paid media accounts and lead paid search strategy. You will partner with media supervisors to shape planning, lead client conversations, and optimize campaign performance.

What you will do

• End-to-end management of designated paid media accounts
• Meet pacing and KPI requirements for held accounts
• Own Paid Search strategy, project ideation, road mapping, and testing
• Work with Account Managers and Media Supervisor to identify client goals
• Increase billing for existing accounts and propose expansion opportunities
• Learn new strategies, test new platforms, and expand Paid Media offerings
• Function as primary point of contact for owned accounts
• Generate reporting, write insights, and communicate with clients
• Maintain accounts including optimizations, structural updates, and bidding
• Design and deploy monthly and quarterly tests

Required qualifications

• 4-5+ years of experience, primarily in Paid Search
• Required platform expertise: Google Ads
• Experience managing paid media budget ranges above 100k per month
• Experience driving paid media strategy and testing
• Ability to communicate with and convince clients
• Experience in full project ownership from strategy briefs to reporting
• Excellent communication, problem-solving, and interpersonal skills
• Proficient in Microsoft Office Suite and Google Workspace
• Ability to interface with both internal team members and clients
• Ability to multitask and prioritize tasks effectively
• Proficiency in spoken and written English at an advanced level

Nice to have

• Experience in Paid Social, Programmatic, or both
• Familiarity with Bing, Meta, or a DSP platform

Before you apply

• This job application is for a role at one of Power Digital's partner companies
• Qualifications will be assessed for both present positions and future opportunities in a talent pool

About the company

Power Digital is an AI-Native Growth Firm that uses proprietary technology to help brands grow. They are a people-first firm that values diversity and combines talent with technology.