Growth Marketing Manager, B2B SaaS

The role

You will own the strategy and execution of integrated marketing campaigns to fuel Cardinal's pipeline. You will architect full-funnel initiatives and lead cross-functional teams to deliver cohesive messaging and high-impact creative.

What you will do

• Build full-funnel campaign strategies for major launches.
• Define audiences, messaging, channel mix, goals, and success metrics.
• Develop campaign plans and timelines.
• Lead cross-channel execution across email, paid media, social, and web.
• Create creative briefs and coordinate with design, copy, video, paid, and email teams.
• Monitor performance and identify what is working and what is not.
• Optimize live campaigns including messaging, audience, UX, offers, and funnel flow.
• Build testing plans and share insights.
• Manage internal contributors and contractors.
• Execute tasks when needed.

Required qualifications

• Proficiency in spoken and written English at an advanced level.
• 5–7 years in B2B growth, demand gen, or integrated marketing.
• Demonstrated success running multi-channel, full-funnel campaigns with measurable results.
• Expertise in LinkedIn Ads, Meta Ads, Google Ads, email marketing platforms, and webinar tools.
• Deep understanding of digital channels and how they work together.
• Ability to write or refine campaign copy (emails, landing pages, ads).
• Strong analytical skills: reporting, performance diagnosis, and conversion optimization.
• Experience thriving in fast-paced environments with high standards.
• Data-driven, audience-obsessed growth marketer.
• Comfortable owning both strategy and execution.
• Strong communicator across creative and performance teams.
• Strong collaborator.

Nice to have

• agency/professional services a plus

About the company

Power Digital is an AI-Native Growth Firm that uses proprietary technology to help brands grow. They partner closely with clients as an extension of their teams.