Powerdigitalmarketing
Growth Marketing Manager, B2B SaaS
Remote - Peru. Posted 11 months ago
The role
You will own the strategy and execution of integrated marketing campaigns to fuel Cardinal's pipeline. You will architect full-funnel initiatives and lead cross-functional teams to deliver cohesive messaging and high-impact creative.
What you will do
- Build full-funnel campaign strategies for major launches.
- Define audiences, messaging, channel mix, goals, and success metrics.
- Develop campaign plans and timelines.
- Lead cross-channel execution across email, paid media, social, and web.
- Create creative briefs and coordinate with design, copy, video, paid, and email teams.
- Monitor performance and identify what is working and what is not.
- Optimize live campaigns including messaging, audience, UX, offers, and funnel flow.
- Build testing plans and share insights.
- Manage internal contributors and contractors.
- Execute tasks when needed.
Required qualifications
- Proficiency in spoken and written English at an advanced level.
- 5–7 years in B2B growth, demand gen, or integrated marketing.
- Demonstrated success running multi-channel, full-funnel campaigns with measurable results.
- Expertise in LinkedIn Ads, Meta Ads, Google Ads, email marketing platforms, and webinar tools.
- Deep understanding of digital channels and how they work together.
- Ability to write or refine campaign copy (emails, landing pages, ads).
- Strong analytical skills: reporting, performance diagnosis, and conversion optimization.
- Experience thriving in fast-paced environments with high standards.
- Data-driven, audience-obsessed growth marketer.
- Comfortable owning both strategy and execution.
- Strong communicator across creative and performance teams.
- Strong collaborator.
Nice to have
- agency/professional services a plus
About the company
Power Digital is an AI-Native Growth Firm that uses proprietary technology to help brands grow. They combine talent with their AI operating system, Omega, to drive measurable business outcomes.