ABM Strategist, Client Services

The role

You will support the Director of Account Based Marketing by building, running, and optimizing account-based programs for a B2B portfolio. You will work in platforms like 6Sense and Demandbase to manage account lists, monitor intent signals, and handle ABM reporting.

What you will do

• Build, maintain, and refine target account lists, tiering, and scoring models in 6Sense and Demandbase
• Monitor intent data and account engagement signals daily
• Support the Director of ABM in developing ABM audits, playbooks, and GTM plans
• Translate account tiers and intent signals into campaign briefs for channel teams
• Coordinate with channel teams to ensure campaigns execute against intended strategy
• Own ABM reporting and dashboards including pipeline and account engagement
• Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO
• Assist Revenue and Appraisal teams with account and market research
• Employ AI technologies to enhance and optimize ABM processes and reporting
• Join client calls and discovery discussions to represent ABM performance

Required qualifications

• Hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform
• 2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency
• Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot
• Working knowledge of intent data, predictive scoring, and account tiering
• Strong analytical skills
• Clear written and verbal communication
• Organized and detail-oriented
• Team-oriented and collaborative
• Proficiency in spoken and written English at an advanced level

Nice to have

• Agency experience valued but not required

Benefits

• Base salary + commission opportunities
• Prepaid Medicine Plan
• 15 paid vacation days (PTO) per year
• Up to 4 hours per quarter for paid Volunteer Time Off (VTO)
• Fully flex work environment: full-remote, in-office, or hybrid
• One-time $ 320,000 COP Work From Home (WFH) stipend
• Employee Assistance Program (EAP)
• 17 observed Colombian national holidays + 2 mental health recharge days per year
• Legal benefits like Prima, Cesantias
• Paid Social Security
• Unlimited opportunities for growth & leadership
• Ongoing employee development programs

About the company

Power Digital is an AI-Native Growth Firm that combines talent and proprietary technology to help brands grow. They use their AI operating system, Omega, to drive measurable business outcomes.