Media Manager, CPG

Remote - Argentina; Remote - Brazil; Remote - Chile; Remote - Colombia; Remote - Costa Rica; Remote - Ecuador; Remote - Honduras; Remote - Mexico; Remote - Nicaragua; Remote - Peru. Posted a month ago

The role

The Paid Advertising Specialist supports the execution and performance of paid advertising campaigns. They manage ad builds, optimizations, reporting, and pacing for a book of business.

What you will do

Maintain execution across paid advertising platforms including Meta, Google, and TikTok
Manage timelines, budgets, pacing, and day-to-day performance
Execute and optimize paid advertising programs end-to-end
Identify growth opportunities and form test hypotheses
Incorporate client objectives and brand nuances into decision-making
Ensure accurate budget pacing and adherence to planned spend
Own the upkeep and execution of client testing roadmaps
Deliver on-time launches and updates for campaigns and deliverables
Prepare and present performance reports and recaps
Leverage the Nova ecosystem and AI technologies

Required qualifications

Proficiency in spoken and written English at an advanced level
1-2 years of digital marketing
1+ years of experience with Direct Response marketing specifically in E-Commerce
1+ years experience with Meta or Google Ads for direct response campaigns
1+ years experience leading paid advertising strategy for direct response marketing efforts
1+ years experience with Google Analytics, Shopify
1 year experience client facing and handling communications
Excellent Excel skills with clear understanding of advanced Excel features
Excellent data analytics skills
Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills
Entrepreneurial spirit with a passion for problem-solving, continued learning, and personal development

Nice to have

Agency experience
Lead Gen and B2B experience
Additional platforms (TikTok Ads, LinkedIn Ads, Pinterest Ads, etc)

About the company

Power Digital is an AI-Native Growth Firm that combines talent and proprietary technology to help brands grow. They use an AI operating system called Omega and an intelligence layer called Iris to drive business outcomes.