Social Media Manager

The role

The Social Media Manager will launch and maintain Plata's priority social media channels in Colombia. This role involves planning, creating, publishing, and optimizing content to build brand presence and audience connections.

What you will do

• Launch, set up, and maintain Plata's priority social media channels in Colombia.
• Create and manage the content calendar.
• Write, schedule, and publish content across relevant social media platforms.
• Develop content formats and templates for independent production.
• Coordinate with the Support team to establish processes for responding to comments and user DMs.
• Track social media performance and use data-driven insights to improve content.
• Monitor local conversations, trends, and competitor activity.

Required qualifications

• Proven track record managing Instagram and/or TikTok for a similar product, with measurable month-over-month and year-over-year growth.
• Hands-on experience managing social media accounts for a brand, product, agency, or growing company.
• Strong Spanish copywriting skills.
• Good command of English.
• Experience planning, publishing, and scheduling content independently.
• Good understanding of community management and customer communication.
• A practical mindset to turn ideas into consistently published content.

About the company

Plata is a high-tech environment with a team that challenges the status quo of incumbent finances.