UX Writer for Customer Communications

The role

You will create clear and user-centered communications across digital channels. You will craft messages for emails, push notifications, SMS, WhatsApp, and in-app chat to help users understand products and take action.

What you will do

• Write content for emails, push notifications, SMS, WhatsApp, and in-app chat messages.
• Adapt messaging, tone, and structure to different channels, audiences, and customer journey stages.
• Transform complex financial and technical information into simple, accessible, and actionable messages.
• Collaborate with CRM, Marketing, Product, Design, Legal, and Compliance teams.
• Create content for onboarding, product education, engagement, retention, transactional updates, and service notifications.
• Ensure consistency in brand voice, terminology, and writing style.
• Write, review, edit, and proofread content in Mexican Spanish and English.
• Optimize content based on channel requirements, character limits, and user needs.
• Contribute to the development and maintenance of content guidelines and messaging standards.
• Improve content based on user feedback and performance insights.

Required qualifications

• Bachelor's degree in Communication, Journalism, Advertising, Literature, Marketing, or a related field.
• 2 years of experience in UX writing, copywriting, CRM content, digital communications, or related fields.
• Excellent writing, editing, and proofreading skills in Mexican Spanish.
• Strong command of English.
• Proficiency in both Mexican Spanish and English.
• Experience writing content for digital communication channels such as emails, push notifications, SMS, WhatsApp, or in-app messages.
• Ability to adapt writing style, tone, and messaging to different audiences, contexts, and communication objectives.
• Strong organizational skills and the ability to manage multiple requests, priorities, and deadlines.
• Ability to collaborate effectively with cross-functional teams and incorporate feedback from different stakeholders.

Nice to have

• Experience writing communications for fintech, banking, or other regulated industries.
• Understanding of customer lifecycle communications, segmentation, personalization, and A/B testing.
• Experience with localization or transcreation between English and Mexican Spanish.

About the company

platacard is a high-tech environment with a team of people who challenge the status quo of incumbent finances.