Account Executive, Media Sales (Minnesota Twins)

The role

This role drives local and regional advertising and sponsorship revenue across Minnesota Twins broadcasts. The Account Executive will develop new business, cultivate agency and client relationships, and create customized media solutions.

What you will do

• Generate new and incremental advertising and sponsorship revenue across Twins TV platforms.
• Identify, prospect, pursue, and close new business opportunities.
• Establish and strengthen relationships with agencies and direct clients.
• Develop integrated advertising and sponsorship packages.
• Partner with internal teams to develop data-informed proposals.
• Advise agencies and clients on available advertising opportunities.
• Collaborate with corporate sponsors to identify cross-selling opportunities.
• Participate in client meetings, industry events, and networking opportunities.
• Share sales expertise with Client Service Coordinators and Representatives.
• Support special projects and other job-related duties.

Required qualifications

• Bachelor’s degree required
• 2+ years of professional sales experience required
• Ability to prospect, develop new business, build a sales pipeline, and close partnerships
• Excellent written and verbal communication, presentation, and public speaking skills
• Strong organizational and project management skills
• Proficiency in Microsoft Office, including Word, Excel, PowerPoint, and Outlook
• Strong analytical skills to interpret sales and media research data
• Ability to build and maintain relationships with clients, agencies, and internal teams

Nice to have

• Degree in Sports Media, Communications, Marketing, or a related field
• 3–5 years of professional sales experience
• Experience in media sales or corporate partnerships, particularly selling local or regional sports media, streaming, or sponsorship inventory
• Television sales experience
• Strong understanding of the sports industry and established relationships within the Minneapolis market

About the company

Playfly Sports is a full-service sports marketing and media company that enables brands to engage with sports fans through linear, digital, and experiential assets.