General Manager (WIAA Sports Properties)

The role

The General Manager will generate incremental sponsorship revenue for the WIAA Sports Properties team. This person will work with WIAA and Playfly Sports staff to pitch and close enterprise partnership agreements.

What you will do

• Partner with WIAA to develop and execute a sales plan
• Manage profit and loss and budget reports
• Prospect, meet and close new and renewal high level corporate sponsorships
• Identify potential sponsors through networking and research
• Work with leadership to create sales inventory and sponsorship strategy
• Develop sales presentations for new marketing partners
• Create sales proposals and draft/negotiate contracts
• Develop key marketing objectives with clients
• Entertain and cultivate sponsors in non-game related settings
• Prepare end-of-year recaps for sponsors

Required qualifications

• Bachelor’s degree
• 6-8 years of direct sales experience in the sports multi-media environment
• Experience managing a team of direct reports
• Proven ability in managing, meeting and exceeding budget and revenue goals
• Familiarity with KORE or similar CRM system
• Strong experience and understanding of integrated and conceptual sales
• Ability to generate and present ideas and concepts succinctly
• Outstanding verbal, written and interpersonal communication skills
• Demonstrated professional sales presentation skills
• Must be driven and coachable
• Must be available for various State championships
• Must be available to travel for client presentations

Nice to have

• 10 years of experience in a sales role

Before you apply

• Unable to sponsor or take over sponsorship of an employment visa for this role at this time

About the company

Playfly Sports is a full-service sports marketing and media company. It manages college and high school multimedia rights, uniform branding, and sports sponsorship platforms.