Program Director, Sales Learning & Development

The role

The Program Director, Sales Learning & Development will design, build, and deliver a capability-building ecosystem for sales talent. This role develops competency-aligned curricula, facilitates training, and serves as a strategic partner to HR and Revenue leadership.

What you will do

• Design, implement, and refine a full-scale Sales Learning and Development Program
• Build structured learning pathways across entry, mid, and senior levels
• Develop and maintain the curriculum and resource library
• Facilitate live training sessions, skills labs, and cohort-based programs
• Partner with Revenue leadership to identify skill gaps and performance trends
• Create evaluation and assessment models to measure skill readiness and impact
• Develop coaching structures for senior-level sellers
• Collaborate with HRBPs, Sales Operations, Total Rewards, and Talent Acquisition
• Monitor training participation, completion, and performance outcomes
• Other job-related duties as assigned

Required qualifications

• Bachelor's degree or equivalent experience
• 7 or more years of experience in Learning and Development, Sales Enablement, Organizational Development, or related fields
• Proven expertise designing and delivering competency-based learning programs at scale
• Strong facilitation and training capabilities
• Deep understanding of adult learning principles, instructional design methodologies, and sales skill development
• Skilled in analyzing learning data, assessing skill gaps, and translating insights into program enhancements
• Ability to build strong partnerships with senior sales and HR leaders
• Experience creating assessments, simulations, role plays, and coaching frameworks
• Strong project management skills
• Exceptional communication, relationship-building, and influence skills
• Integrity and discretion in handling sensitive performance and developmental information

Nice to have

• advanced certifications in learning design, coaching, or instructional design
• Direct sales experience

Before you apply

• We are unable to sponsor or take over sponsorship of an employment visa for this role at this time

About the company

Playfly Sports is a full-service sports marketing and media company that enables brands to engage with sports fans through scaled linear, digital, and experiential assets.