Planetlabs
Senior Product Marketing Manager, Global Monitoring Services
Arlington, VA. Posted 2 months ago
The role
You will lead marketing for Global Monitoring Solutions serving defense, intelligence, and government customers. You will develop value propositions, messaging frameworks, and product assets while partnering with Product, Sales, and Enablement teams.
What you will do
- Own the marketing plan for solutions in the market and lead strategy and launch for new ones
- Develop value proposition, messaging frameworks, and ICPs
- Show how solutions fit together and connect to the rest of Planet
- Assess and improve positioning, campaigns, content, and sales effectiveness
- Bring customer, competitive, and market insight to Product
- Build deep knowledge of the portfolio and integration paths
- Maintain a library of product assets including solution briefs, pitch decks, and battlecards
Required qualifications
- 6+ years of relevant product marketing experience
- Bachelor's degree (or equivalent experience) in B2G or B2B categories
- Understanding of how government and defense customers evaluate, procure, and decide
- Track record of engaging hard-to-reach buyers with modern storytelling
- AI-native builder mindset
- Track record positioning and marketing B2B/enterprise products, specifically zero-to-one AI or highly technical SaaS products
- Experience partnering with product, sales, and executive stakeholders
- Excellent organizational skills
- Self-starter with ability to collaborate across departments
Nice to have
- Direct experience with maritime domain awareness, ISR, GEOINT, or persistent monitoring mission areas
- Ability to articulate complex technological futures and translate them into product-market fit
- Experience working with international sales teams
- Geospatial expertise
Benefits
- Comprehensive Medical, Dental, and Vision plans
- Health Savings Account (HSA) with a company contribution
- Generous Paid Time Off in addition to holidays and company-wide days off
- 16 Weeks of Paid Parental Leave
- Wellness Program and Employee Assistance Program (EAP)
- Home Office Reimbursement
- Monthly Phone and Internet Reimbursement
- Tuition Reimbursement and access to LinkedIn Learning
- Equity
- Commuter Benefits (if local to an office)
- Volunteering Paid Time Off
About the company
Planet designs, builds, and operates the largest constellation of imaging satellites in history. The company is both a space company and a data company.