Paid Social Senior Associate

The role

You will shape and execute paid social strategies, managing budget allocation, media planning, and reporting. You will also manage campaign setup and trafficking across platforms like Meta, TikTok, Pinterest, Snap, and LinkedIn.

What you will do

• Shape and execute paid social strategies that align with client objectives
• Oversee budget allocation, media planning, reporting, and forecasting
• Manage the setup and trafficking of campaigns across Meta, TikTok, Pinterest, Snap, and LinkedIn
• Develop and implement testing frameworks to uncover actionable insights
• Collaborate with PMG teams and platform partners to optimize campaign performance
• Harness PMG’s proprietary technology, Alli, to streamline workflows and analyze data
• Take ownership of project timelines and deliverables

Required qualifications

• 3+ years of experience in paid social strategy or a related field
• Bachelor’s degree or equivalent experience
• Intermediate expertise in Paid Social and Content Marketing
• Foundational knowledge of Marketing Metrics and Marketing Planning & Analysis
• Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn
• Familiarity with tools like Google Analytics, Microsoft Excel, and SQL
• Strong organizational and collaboration skills

Benefits

• Annual bonus program
• Learning and development programs
• Mentorship opportunities
• Support for career advancement
• Generous Time Off
• Paid parental leave
• Retirement benefits including employer contributions or matching where applicable
• Fertility and family-building benefits for eligible employees and spouses or partners
• Medical, dental, and vision coverage
• Pet Insurance
• Lifestyle Spending Account
• Commuter Benefits

About the company

PMG is a global independent platform company that integrates business strategy, media, creative, and data. It has more than 1,000 employees and partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods.