Prosek
Vice President, Research and Insights
New York City. Posted 8 months ago
The role
The Vice President will lead integrated client teams to ensure data-driven planning, execution, and content development. This role involves conducting primary and secondary research, managing research and analytics projects, and mentoring junior staff.
What you will do
- Lead integrated client teams for data-driven planning, execution and content development
- Serve as a strategic counselor and lead day-to-day client contact
- Oversee and manage research and analytics projects
- Create and implement measurement frameworks and research methodologies
- Conduct global qualitative and quantitative research studies
- Perform media monitoring, predictive risk and crisis assessment
- Conduct whitespace analyses, narrative intelligence, and audience analysis
- Develop new business proposals and lead RFP responses
- Present data and insights to tell a story of impact
- Develop and mentor reports through coaching and feedback
Required qualifications
- 10-12 years of experience
- Strong command of data & analytics measurement and monitoring tools (including Talkwalker/SignalAI or similar platforms, StatSocial)
- Expert understanding of primary quantitative research
- Strong statistical, writing and presentation skills
- Strong eye for detail
- Experience in financial services, professional services, technology and/or B2B communications
- Ability to manage cross-functional integrated teams
- Adept in Microsoft Suite (Outlook, Excel, PowerPoint, etc.)
- Experience vetting and selecting research vendors and managing project budgets
Nice to have
- Experience in data integration and visualization platforms and practices (Looker, Tableau, PowerBI, Python, etc.)
Benefits
- 401(k) employer match
- Premium healthcare plans, including medical, dental and vision coverage
- Hybrid work model: 3 days in the office, 2 days from home
- 2 weeks of remote work per year
- Generous Paid Time Off (PTO) package including birthday PTO
- Custom career opportunities
- New business commission
About the company
Prosek is one of the largest independent communications and marketing firms in the U.S. It provides expertise for brands in financial services, professional services, and beyond.