Senior Marketing Growth Analyst

The role

You will turn complex data into actionable commercial insights to drive customer acquisition, engagement, retention and revenue. You will work across Marketing, Data, Product and Commercial teams to support global B2C, B2B and B2B2C business growth.

What you will do

• Analyse marketing and commercial performance across B2C, B2B and B2B2C channels.
• Develop and maintain dashboards, reporting frameworks and performance narratives.
• Partner with Marketing, Product, Commercial and Partnerships teams to measure campaigns and evaluate experiments.
• Deliver customer, commercial and market insights for segmentation, lifecycle strategies, pricing, partnerships and investment decisions.
• Define and enhance measurement frameworks for CAC, LTV, attribution, funnel conversion, cohort performance and incrementality.
• Build analytical segmentation and customer lifecycle insights.
• Partner with MarTech, Data and Engineering teams to improve data quality, tracking, data models and reporting reliability.
• Integrate and analyse data from multiple internal and external sources.
• Identify opportunities to automate reporting and improve efficiency through AI and modern analytics tools.
• Champion best practices in marketing analytics, measurement and data governance.

Required qualifications

• 5+ years' experience in marketing analytics, insights or data roles.
• Advanced SQL skills.
• Hands-on experience with BI and visualisation tools such as Looker, Tableau or Power BI.
• Experience analysing and integrating multiple data sources.
• Strong understanding of marketing measurement, attribution, experimentation and performance analytics.
• Experience working with customer data platforms (CDPs), CRM systems and marketing technology platforms.
• Ability to translate complex data into clear, commercially focused insights and recommendations.
• Experience working in complex data environments, with a focus on improving data quality, governance and reporting reliability.
• Excellent stakeholder management skills.

Nice to have

• Experience ideally within digital, e-commerce, fintech or marketplace businesses.

Benefits

• Prezzeeversary Leave – Extra day of annual leave for each year you’re with us.
• BirthYay Leave – Paid day off during your birthday month.
• Novated Car Leasing
• ClassPass Membership – Fully covered monthly credits for fitness, wellness, and beauty.
• Office Allowance – One-time payment to upgrade your office setup.
• Flexible Work Perks – Flex your hours, take Culture Swap Days, and work from anywhere for 30 days a year.
• Prezzee Staff Discounts – Exclusive deals on Prezzee gift cards.
• Wellbeing Support – Access to mental, social, financial, and physical wellbeing support via Telus.
• Learning & Development – LinkedIn Learning, job shadowing, industry programs, and Lunch & Learn sessions.
• Employee Resource Groups
• Parental Leave – 12 weeks for primary carers and 4 weeks for secondary carers.

About the company

Prezzee is a global leader in digital gifting and payments. The company serves over 6 million customers worldwide through partnerships with more than 1,500 brands.