Prizepicks

Director, MVP Experience & Loyalty

Atlanta, GA preferred, Remote; New York, NY, USA. Posted 28 days ago

The role

This leader will own and evolve the MVP strategy, including player segmentation and engagement principles. You will lead a team of MVP Managers and Player Representatives to grow, engage, and retain high-value users.

What you will do

  • Set the MVP strategy and business plan
  • Develop an annual roadmap and operating plan
  • Identify and prioritize opportunities to improve the MVP experience
  • Establish decision frameworks for investments, offers, and escalations
  • Communicate and present to the executive leadership team
  • Lead, coach, and develop MVP Managers and Player Representatives
  • Build scalable playbooks, training, and quality standards
  • Design and oversee high-touch engagement strategies
  • Serve as the senior escalation point for sensitive MVP matters
  • Partner with cross-functional teams including Product, Marketing, Compliance, and Legal

Required qualifications

  • 10+ years of experience in high-value player management, customer success, loyalty, CRM, retention, or customer experience
  • 4+ years of progressive people leadership experience
  • Proven success developing and executing customer engagement or loyalty strategies
  • Strong commercial and analytical judgment
  • Experience working cross-functionally with marketing, product, analytics, customer support, compliance, and legal stakeholders
  • Excellent written and verbal communication skills
  • Experience with CRM platforms, segmentation, loyalty programs, and performance reporting

Nice to have

  • Familiarity with responsible gaming practices
  • A passion for sports, fantasy sports, and/or iGaming

Benefits

  • Company-subsidized medical, dental, & vision plans
  • 401(k) plan with company match
  • Annual bonus
  • Flexible PTO
  • 16-week paid parental leave
  • Disability benefits
  • Workplace flexibility and modern work schedules
  • Company-wide in-person events and team outings
  • Lifestyle enhancement program
  • Company equipment provided (Windows & Mac options)
  • Annual performance reviews

Before you apply

  • You must be authorized to work for any employer in the U.S.
  • Unable to sponsor or take over sponsorship of an employment Visa

About the company

PrizePicks is a leading platform for Daily Fantasy Sports covering various sports leagues. It is a fast-growing sports company in North America with over 550 employees.